Repurpose and Monetize Your Event Content
Conferences | Summits | Webinars | Meetings
Success Story
How USASBE (An Association) Used StepUp Your Events to Repurpose and Monetize their Annual Conference Content
Customer Spotlight
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After their 2021 and 2022 annual conference, the United States Association of Small Business and Entrepreneurship (USASBE) imported all the session recordings from their event management platform to their secure and private online event library.
Then, they made them available for on-demand purchase for people who couldn't attend the event but were keen to explore the session content, enabling them to watch the conference session recordings anytime, anywhere.
Online conferences face many distractions, and incorporating searchable access to the content generated at a virtual conference is enthusiastically embraced by our members. Further, as USASBE builds out targeted certifications, professional development workshops, and other virtual programs to help our members and the world, Lumos Learning's platform will help USASBE achieve its mission.
Extend The Life of Your Events' Recorded Sessions Beyond 60 Minutes
Powerful Features To Empower Event Owners, Organizers, and Marketers to Maximize the Return on Events
Fuel Your Membership Growth via Engaging Content
Unlock the power of inbound marketing and search engine optimization (SEO) to leverage the full potential of your content generated during your professional development events.
By making some of your catalog of professional learning content accessible and searchable, you can;
Attract
Draw the right people with relevant and valuable content that establishes you as a trusted brand with whom they want to engage.
Engage
Present them with an opportunity to explore and experience some of your professional content that aligns with their pain points and goals, so they're more likely to buy from you.
Capture Lead
Give away a free subscription to your content to gather the contact details of highly interested learners.
Convert
Send targeted messages to encourage them to take action via drip campaigns aligned with their learning interests and highlight the benefits of your premium subscription and membership.
Cross-sell/Upsell
Allow the free/paid users to explore and securely subscribe to additional professional learning resources you offer powered by the centralized marketplace within your white-labeled platform.
Gain Loyalty
Drive full-year engagement with your subscribers with the resource catalog including, podcasts, webcasts, ebooks, newsletters, etc.