Bankable Business Plans for Non-Profits

Meet The Authors

Prof. Edward Rogoff

Edward G. Rogoff

Edward Rogoff is a Professor and former Dean at Long Island University. Prior to that, he was the Lawrence N. Field Professor of Entrepreneurship at Baruch College of the City University of New York. He has been an entrepreneur in both the private sector and non-profit worlds. He has served on numerous non-profit boards and advised many non-profit organizations.
This is his fifth book.


Perry-Lynn Moffitt

Perry-Lynn Moffitt’s career in the non-profit performing arts field began as an administrator for Western Opera Theater, the touring company of San Francisco Opera. She was Director of National Residences at Affiliate Artists, Inc., a non-profit which worked with corporate foundations and the National Endowment for the Arts to support community-based performing artist residencies across the country. She subsequently founded her first for-profit venture, Corporate Performance Inc., which partnered with corporate public relations divisions to bring performers and performances to their employees’ communities. Moffitt served as a volunteer counselor with the Pregnancy Loss Support Program of the National Council of Jewish Women, New York Section for 28 years. She holds a B.A. from Barnard College, Columbia University.
This is her fourth book.


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By
Edward G. Rogoff and Perry-Lynn Moffitt

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